This Digital Marketing Diploma is a must for anyone looking to work in the marketing industry or who wants to learn how to create a successful online marketing strategy for their business. It includes expert guidance on how to utilise key social media platforms, how to monitor web page performance, optimise web pages using SEO, and much more.
Want to know if your website or blog is performing well? This course will provide you with the skills and tools to drive traffic to your site, create engaging social media posts and maximise your followers in no time! What’s more, you’ll learn how to set up a business page and run targeted ads on YouTube, Pinterest, Twitter, Facebook and Instagram.
Not only that, but you will become an expert in digital content creation, deepening your understanding of the types of keywords your target audience use, and how your visitors are spending their time on your website. With this course, you will gain the skills to turn clicks into conversions in no time, enhance your brand’s identity and interact with your followers effectively. Enrol today and get a head start in your career!
Accredited by CPD
Instant e-certificate and hard copy dispatch to you within five(5) working days (if required)
Fully online, interactive course with audio voiceover
Developed by qualified professionals
Self-paced learning and laptop, tablet, smartphone-friendly
24/7 Learning Assistance
Discounts on bulk purchases
Who should take the course
This Digital Marketing training course is ideal for small business owners and aspiring professionals looking to gain a formal online qualification to fast track their career. Professions in this field include:
Digital Marketing Assistant
Copywriter
SEO Content Writer
Small Business Owner
Certification
Once you’ve successfully completed your course, you will immediately be sent a digital certificate. Also, you can have your printed certificate delivered by post (at a cost and delivery of N10,000). All of our courses are fully accredited, providing you with up-to-date skills and knowledge and helping you to become more competent and effective in your chosen field. Our certifications have no expiry dates, although we do recommend that you renew them every 12 months.
Learning Outcomes
By the end of the course, learners will be able to:
Develop a winning digital marketing strategy to drive online traffic
Define target audience and unique selling proposition
Create and publish a professional-looking website or blog on WordPress
Optimise a website or webpages to make them SEO-friendly
Utilise a range of free branding tools and build proficiency in Photoshop
Use email and video marketing effectively to engage the target audience
Incorporate links into website content correctly and effectively
Analyse website and web page performance in Google Analytics
Demonstrate knowledge of the 10 commandments of copywriting
Write better headlines, construct quality articles and use keywords effectively
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